Spotlighting iconic silhouettes just like the ‘Firebird’ observe jacket, ‘Celebrity II,’ ‘Handball Spezial,’ and ‘Samba OG,’ the marketing campaign leans into the deep-rooted legacy of Adidas whereas showcasing how these items have been reinterpreted by these shaping fashionable tradition. Directed by Thibaut Grevet, the marketing campaign movie fuses music and motion, capturing the uncooked vitality of a dwell rave, set to the soulful observe ‘Solely You (And You Alone)’ by The Platters.
With Adidas Originals posting double-digit development and the introduction of its elevated ‘A-Sort’ assortment, this marketing campaign alerts a daring evolution. As Adidas continues to push boundaries, The Unique reminds us that true fashion isn’t confined.
Picture Credit score: Adidas
